CAGR (Compound Annual Growth Rate)

What Is CAGR and How Is It Calculated?

Revenue moving from $1 million to $4 million across four years did not grow smoothly. It may have tripled in year one and flattened afterward, or climbed steadily throughout. CAGR gives the single annual rate that would have produced the same endpoint if growth had been constant.

The formula

CAGR = (Ending Value ÷ Beginning Value)^(1 ÷ n) − 1

Where n is the number of years in the period.

Worked example. A company reports $2 million in revenue in 2021 and $6.5 million in 2025, four years of growth.

  • $6.5M ÷ $2M = 3.25
  • 3.25^(1 ÷ 4) = 1.3423
  • 1.3423 − 1 = 0.3423

CAGR is 34.2%.

Why it is used

Year-over-year figures are noisy. A company might grow 80% one year, 12% the next, and 45% after that. Listing those three numbers communicates less about trajectory than a single compound rate does.

CAGR appears in investor materials, board reporting, and financial models for that reason. It permits comparison across companies with different growth patterns and across periods of different lengths.

What it conceals

CAGR describes two endpoints and nothing between them. Two companies can post identical CAGR with completely different underlying performance.

Company A: $2M → $3M → $4.5M → $6.5M. Steady compounding. Company B: $2M → $6M → $3M → $6.5M. Severe volatility.

Both report 34.2% CAGR across four years. Only one is a business worth underwriting.

CAGR also masks decelerating momentum. A company growing 60% in year one and 15% in year four posts an attractive compound rate while the trend points down. Annual figures belong next to the CAGR, not behind it.

Practical applications

  • Investor reporting. Board decks and fundraising materials use CAGR to summarize multi-year performance without a table of annual results.
  • Financial modeling. Forward projections often apply an assumed CAGR to build revenue lines, though the assumption warrants pressure-testing rather than acceptance.
  • Benchmarking. Comparing a company's CAGR against sector medians indicates relative performance. A 25% CAGR is strong in consumer packaged goods and unremarkable in early-stage SaaS.
  • Valuation. Growth rate is a primary input to revenue-multiple valuation. Faster compounding supports a higher multiple.

Beyond revenue

CAGR applies to any metric tracked across multiple years: customer count, average order value, gross profit, headcount.

Accuracy depends entirely on the underlying data. If revenue recognition changed partway through the measured period, or if the business grew through acquisition without restating prior periods, the compound rate reflects accounting variation rather than operating performance.

Frequently asked questions

What is a good CAGR for a business?

It depends entirely on sector and stage. A 25% CAGR is strong in consumer packaged goods and unremarkable in early-stage SaaS. Comparing against sector medians is more useful than any absolute benchmark.

Can CAGR be negative?

Yes. When the ending value is lower than the beginning value, the formula produces a negative rate, showing the average annual rate of decline across the period.

What is the difference between CAGR and average annual growth rate?

Average annual growth rate adds the yearly percentages and divides by the number of years, which overstates growth because it ignores compounding. CAGR accounts for compounding and produces a more accurate figure.

How many years does CAGR require?

At least two. The metric is designed for multi-year periods and is not meaningful across a single year, where the simple growth rate already answers the question.

Why do investors ask for annual figures alongside CAGR?

Because CAGR hides volatility and decelerating momentum. Two businesses with identical compound rates can have entirely different risk profiles, and only the annual detail reveals which is which.

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